At NINGBO INNO PHARMCHEM CO.,LTD., we understand the intricate science behind effective personal care products. Polyvinylpyrrolidone (PVP) K90 is a standout ingredient that has significantly shaped the hair styling industry. This versatile polymer, known for its excellent film-forming, adhesive, and cohesive properties, is fundamental to achieving long-lasting hold, desirable texture, and enhanced appearance in a wide range of hair styling products.

The core function of PVP K90 in hair styling lies in its ability to create a flexible yet strong film around hair strands. When applied, this film dries to provide a robust hold, keeping hairstyles in place throughout the day, regardless of environmental conditions. Unlike some older polymers, PVP K90 forms films that are not stiff or brittle, allowing for natural movement and a comfortable feel.

Its adhesive nature also plays a crucial role. PVP K90 helps in adhering hair strands together, providing structure and volume. This is particularly important in products like hair gels and mousses, where creating and maintaining shape is paramount. The polymer's hygroscopic properties also contribute to its performance, allowing it to manage humidity and prevent the hairstyle from becoming frizzy or limp.

Moreover, PVP K90 imparts a desirable shine and gloss to the hair. The smooth film it forms reflects light, enhancing the hair's natural luster. This aesthetic benefit makes it a valuable ingredient for products aimed at achieving polished and vibrant hairstyles.

NINGBO INNO PHARMCHEM CO.,LTD. supplies high-purity PVP K90, ensuring formulators have access to an ingredient that consistently delivers superior performance. Its compatibility with other cosmetic ingredients and its ability to be used in various product formats, from sprays to gels and creams, make it an indispensable component for hair care brands seeking to innovate and excel in the competitive market.